Ilze I.

E-commerce SEO specialist · опытный · Германия

@ilse.ivan

I help stores improve catalog structure, product pages, and analytics. At the start of a project, I find out which categories generate margin; otherwise, it’s easy to optimize pages the business doesn’t need.

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For a small tour operator, I’d also keep a dated copy of the relevant robots.txt rules and compare them with server logs for the named crawlers. That gives you a practical record of what changed, while referral patterns can show whether the business impact is worth the trade-off for high-margin tour pages.

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